Shortlist 2018

Grand Prix Winners

Communications excellence

John Louis

adam&eveDDB

Brand: John Lewis

Tap to Flow

MediaCom, The Big Kick, Frank PR

Brand: Suntory/Lucozade Energy

The Big TV Festival

ITV, Sky, Channel 4 & Thinkbox

The Glass and a half Shop

VCCP

Brand: Cadbury

The Undeniable Wonder of Family Life

VCCP

Brand: Amnesty International

TOPSHOP SPLASH!

TOPSHOP (Supported by Fat Unicorn and Your Studio)

Brand: Topshop

#CondomHero: World AIDS Day 2017

Premier with UNILAD

Brand: Durex

CBeebies Everyone's Welcome

CBeebies

Heart Immigration

The Corner London / Jigsaw

Brand: Jigsaw

Nothing Beats a Londoner

Mindshare UK

Brand: Nike

Power of 10p

Smart Energy GB, AMV BBDO

Pumpkin Spice Latte

Manning Gottlieb OMD

Brand: Starbucks

Through The Eyes Of The Fans

Social Chain

Brand: Sky Bet

Zoflora VIP Social at Crufts 2018

Mosquito Digital

Brand: Zoflora

Domino's Recovery Channel

VCCP and Arena Media

Brand: Domino's

How Total Media resurrected forgotten brand, Motorola, on a fraction of their competitors budget

Total Media

Brand: Motorola

KFC FCK

Mother

Brand: KFC

Pumpkin Spice Latte

Manning Gottlieb OMD

Brand: Starbucks

The Secret to Success is...Timing

Manning Gottlieb OMD

Brand: The Royal Mint

#GetTheInsideOut

adam&eveDDB

Brand: Lloyds Bank

Global Coalition Against Daesh: Fighting content with content.

Verbalisation Ltd

Brand: Global Coalition Against Daesh

No One Should Have No One

Manning Gottlieb OMD

Brand: Age UK

OB_S__Y

Anomaly

Brand: Cancer Research UK

PayPal Turkey Dash

Havas Media, Channel Four, Crispin

Brand: PayPal

The Undeniable Wonder of Family Life

VCCP

Brand: Amnesty International

Seriously, You Have to Try It

VCCP

Brand: Cadbury

Creative and content excellence

Gene Project

adam&eveDDB

Brand: Marmite

KFC FCK

Mother

Brand: KFC

O2 Oops

Havas Media, with VCCP

Brand: O2

Oops

VCCP, with Havas Media

Brand: O2

There's A Glass and a Half in Everyone

VCCP

Brand: Cadbury

Where Everything's Done Proper

Lucky Generals

Brand: Yorkshire Tea

Nike - Nothing Beats a Londoner

Mindshare UK

Brand: Nike

CBeebies Everyone's Welcome

CBeebies

Domino's Recovery Channel

VCCP and Arena Media

Brand: Domino's

Beats

Havas Media, PMG, Laundry Service

Brand: Beats

Harnessing the creativity of young people to build a new brand

Ogilvy

Brand: VOXI / Vodafone

Nike - Nothing Beats a Londoner

Mindshare UK

Brand: Nike

No One Should Have No One

Manning Gottlieb OMD

Brand: Age UK

The Chain | Google Pixel 2

Google/Essence/OMD/The Guardian

Brand: Google Pixel 2

The Challenge of Remaining Unexpected

Lucky Generals

Brand: Hostelworld

Alexa Loses Her Voice

Lucky Generals and Amazon D1

Brand: Amazon

Bridgestone Chase Your Dream, No Matter What

WeAreFearless and Golazo

Brand: Bridgestone

Building businesses and brands

Astounding the front row at London Fashion Week

FleishmanHillard Fishburn

Brand: Crocs

Building A Social-First Brand

Social Chain

Brand: Superdry

Co-Creation: The Ultimate Partnership. Why Latimer’s Partnership with VOXI by Vodafone was so powerful

Latimer

Brand: VOXI by Vodafone

IHG Crowne Plaza: Downtime

Mindshare UK

Brand: IHG Crowne Plaza

Nākd's Journey

Total Media

Brand: Nākd

The Wonderful Everyday

Mother

Brand: IKEA

Don't Mind if I Baileys

Mother

Brand: Diageo / Baileys

How Beano Became the New Social Currency for a New Generation

Red Brick Road

Brand: Beano Studios

Nike - Nothing Beats a Londoner

Mindshare UK

Brand: Nike

There's A Glass and a Half in Everyone

VCCP

Brand: Cadbury

Amazing People and Teams

NWG In House Marketing Team

Northumbrian Water Group

The Guardian Marketing team

Guardian News & Media

The KISS Network Team

The KISS Network Team

GPJ UK Digital Team

George P.Johnson

GROW@Mindshare

Mindshare UK

Team Ents - the7stars

the7stars

Young, female and formidable: Latimer's Community and Talent Team

Latimer

BLINK

MediaCom

UNILAD - Video Team

UNILAD

Tech, innovation and data-driven excellence

A Million Ads

A Million Ads

M.A.D.I.

Mail Metro Media

Dom Juan

VCCP

Brand: Domino's

Margot: The Lidl Wine Chatbot

Lidl UK

Fanta: The 13th Floor

MediaCom

Brand: The Coca-Cola Company/Fanta

What Will Your Day Bring?

The Distillery London

Brand: Voluntary Services Overseas/International Citizen Service

Amazon Echo - The World's First Alexa-Powered Ad

Initiative and Mubaloo

Brand: Amazon

American Airlines: Brand Campaign

MediaCom, Mobsta, Ubiquitous

Brand: American Airlines

British Gas - Dynamically Dealing with the British Weather in Digital Audio

MediaCom, Ogilvy

Brand: British Gas

Hotel Everywhere from Thomas Cook

Thomas Cook Media & Partnerships

Pioneering programmatic with bid factor-based architecture

The Trade Desk

Mindful Monsters

Medialab, Good Innovation and Open

Brand: Scope

Total Media and Kwiff take on the giants

Total Media

Brand: Kwiff

Virgin Trains Loves Driver Rage

Manning Gottlieb OMD

Brand: Virgin Trains

The Honeypot Posters

Grand Visual, Goodstuff, Talon

Brand: Hiscox

YayDelay

MullenLowe Group UK + The Romans

Brand: Diageo/Gordons

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