There are many obvious benefits to entering (and winning) Awards:
· To raise a company / agency / individual’s profile.
· To stand out in a competitive market place.
· To help attract new business.
· To prove they’re delivering the best possible product for their clients
and to reassure their clients they are the best company / agency /person for
the job.
· To showcase their portfolio of work to clients, potential clients and
peers.
· To have their work judged and externally benchmarked by leading
professionals in the business.
· To boost staff morale and to reward individuals and teams for their hard
work.
· To gain fantastic PR opportunities.
But entering awards can be a costly thing to do, especially when you
consider the number of Awards out there. So why enter the Marketing New
Thinking Awards in particular?
Put simply, Marketing is the premier news brand for the marketing
community. It is widely respected as the magazine that truly gives the big picture
of what's going on in the marketing, media and advertising industries. Forward
thinking and definitive it lies at the heart of the UK’s marketing business.
Alignment with, and recognition from Marketing via their Awards is an external
benchmark worth having.
